Smart Footfall

Smart Footfall

Crooked line asked me to create another sound track for an animation for a video advertising a smart offline analysis system.

Smart Footfall is a system that can count and track customers. With this information you can understand your customers better.
Because the story can quickly become quite technical, our challenge was to present it as simple and clear as possible. Instead of relying on a lot of info graphics, we chose to build a 3d world to visualize the basic concepts which helps you understand the system better without a lot of distracting data.

Smart Footfall from Crooked Line on Vimeo.


Posted on

February 22, 2012